Meet The Authors
In 2019, Riya Jain and JJ Vulopas partnered to launch what is now known as The Land of Can book series. Their collaboration with medical experts has established a library of fun, informative, and inclusive books that aim to empower children.
The book series embraces the "14 Words of Can" and is rooted in the "CAN mindset," which teaches readers to focus on the positive force of a can-do mindset. In addition, the Land of Can team partnered with illustrator Bill Dussinger to bring personality and connection to their growing book line. To date, there have been ten published books that range from mental health to nutrition to medical conditions and beyond.

Riya Jain
Riya Jain is a freshman at Duke University from Chicago, IL, majoring in Public Policy. She co-authored 14 Can Words and The Class That Can: Staying Healthy book series. She has appeared in educational videos for young audiences and has spoken globally on food allergy activism. At Duke, Riya manages the Women’s Basketball team and is involved in entrepreneurship, political organizing, and content creation. She believes in fostering a “CAN mindset,” focusing on positivity and the limitless possibilities of what you can achieve.
JJ Vulopas
With an approach that educators have called transformational, JJ inspires young people everywhere to become “Citizens of Can” by embracing the 14 Words of Can. His youth empowerment resources are used by schools and pediatricians’ offices nationwide. JJ is the co-author of 14 Can Words and The Class That Can: Staying Healthy series. An assistant vice president at Lucid Management and Capital Partners LP, JJ is a 2019 graduate of the Wharton School of the University of Pennsylvania. He lives in New York City.

Who We Are
Creating our books & resources takes a team of dedicated professionals who care about children.